Packaging and Brand Development

Charged was created as part of my Liquid Assets project, where we were tasked with developing three distinct variants of a drink. I chose to design an energy drink brand that blends abstract visual elements with the high-energy tone commonly associated with the category. Each variant explores a different expression of the brand while maintaining a cohesive system through color, form, and typography.

Skills
Packaging Design, Branding, Visual Identity

Tools
Adobe Illustrator